​A free marketing informational WEBSITE DEDICATED TO RETAILERS, BRANDS & SMALL BUSINESSES;

​providing the tools & resources to Navigate Advertising, Marketing & Promotions In Today's Digital World

and we offer a ....

free marketing help desk

Click To Review - Opens In New Window

beginners guide to marketing

Content Provided FREE By
​Napier Marketing Group, LLC.

​         We Welcome Content Contributors

About Us

free marketing assessment

What Our Clients Say

Contact Us

Use the search function below to find what you are looking for
we have over 2,000 indexed pages of content

---

3 Factors That Will Shape E-commerce Future - info-graphic

Managing cash flow - 4 steps towards good inventory management

---

High Point Market Point/Counterpoint

How To Get The Most Of Your Instagram Activity

Why You Need 3D Imagery To Be More Visual With Your Product Presentations

API'S: EVERYTHING YOU NEED TO KNOW

13 PSYCHOLOGICAL PRICING HACKS TO DRIVE SALES

---

Bundling Your Way to More Sales: How Pairing Products Can Boost Profits

HOW TECHNOLOGY IS REVOLUTIONIZING THE CUSTOMER EXPERIENCE

How Retail Brands Can Leverage Influencer Marketing

Same Day Delivery Trends and Statistics to Guide Your Business

60 Stats & Trends That Will Define The Future of E-Commerce

---

POINT-COUNTERPOINT
TECHNOLOGY FOR RETAIL

​Everybody is buzzing about VR/AR. Will the early adapters eat your lunch?

Why you must show pricing on your website

Click to read the post

UPDATED GUIDE TO FACEBOOK AD PLACEMENTS [INFOGRAPHIC]

​HOW THE TOP RETAILERS DO BUSINESS IN-STORE AND ONLINE-INFOGRAPHIC

72 Stats To Understand the ever changing SEO requirements in 2018 (Infographic)

---

​12 BASIC RULES FOR CREATING AND POSTING CONTENT ON YOUR FACEBOOK BRAND PAGE

​CREATIVE WAYS TO INCREASE YOUR COMPANY'S VISIBILITY

21 Warnings That Indicate It’s Time to (Switch) Your Web Hosting Right Away!

​5 AWESOME SOCIAL MEDIA MARKETING SUCCESS STORIES YOU CAN USE AS AN EXAMPLE

3 easy Mobile Seo Tips to Get Your Retail Business out There

HOW AMERICA LISTENS: THE AMERICAN AUDIO LANDSCAPE

---

How Small Businesses Use Social Media in 2018
​part 1

HOW SMALL BUSINESSES USE SOCIAL MEDIA IN 2018
​PART 2

6 Blockchain Applications for Retail

​THE IMPACT BLOCKCHAIN HAS ON MARKETING

Why You Need Content For Your Marketing Initiatives

THE FUTURE OF E-COMMERCE: WHAT IT MEANS FOR YOUR BUSINESS (INFOGRAPHIC)

---

The Top 20 social media marketing tools for 2018
infographic

With Apologies to Bob Dylan, The Times, they are A-changin'

who is buying your stuff
​point-counterpoint

Ed & Bill face off on another Point-Counterpoint. They write, you decide

USING SOCIAL MEDIA TO BOOST IN-STORE SALES INFOGRAPHIC

HOW TO CREATE AND EXCEL AT CREATING A GOOGLE MY BUSINESS - INFOGRAPHIC

​MOBILE MARKETING STATISTICS THAT WILL BLOW YOUR MIND IN 2018 [INFOGRAPHIC]

WHAT CONSUMERS WANT FROM YOUR ADVERTISING

A Successful Advertisement Makes Consumers Laugh – or Feel Hungry

---

​Social Networks and their importance in Ecommerce Gateways
infographic

10 Quick Social Media Ad Writing Tips from an Expert

The Evolution Of Furniture Websites… Or Lack Thereof

How to Make Best Use of Your Instagram Presence 

see how "like" click farms work - video

​HOW PEOPLE SEARCH THE INTERNET 2018
​INFOGRAPHIC

---

---

DEFINING YOUR BRAND

A ROADMAP AND DOWNLOADABLE BRAND AUDIT worksheet

​DO INDUSTRY BRANDS MATTER ANYMORE?
the elephant in the room

Point/Counterpoint Article

how big is amazon and how it makes its money
infographic

our commitment to our veterans

The largest contiguous Veteran's Memorial Park in the United States

​WHAT RETAILERS NEED TO KNOW ABOUT LOCAL SEO

80% OF U.S. HOUSEHOLDS STILL USE CIRCULARS AND OTHER TRADITIONAL, PRINTED SOURCES FOR PRODUCT INFORMATION

---

no jobs - no money
MILLENNIALS moving in with mom surges

e-commerce trends to watch in 2018 - (infographic)

101 REASONS WHY YOU NEED TO EMBRACE LIVE CHAT

how to engage online shoppers - infographic

67 Fascinating Facts About Online Vs Offline Commerce Infographic

how consumer reviews influence purchase decisions
info-graphic

the huge sales impact of black friday & cyber monday
info-graphic

10 marketing lessons learned from apple
info-graphic

BOOMERS OVER 50 YEARS OLD BUY 50% OF EVERYTHING
SHOW ME THE MONEY

THE REAL COST OF HIRING AN EMPLOYEE VS. A CONSULTANT - YOU WILL BE AMAZED

THE ARGUMENT AGAINST SOCIAL MEDIA MARKETING

---

​IS "FAD MARKETING" KILLING YOUR RETAIL BUSINESS

  CREATIVE DESTRUCTION – YOUR WEBSITE engagement stinks
& HOW TO FIX IT​

​THE ARROGANCE OF IGNORANCE

POINT/COUNTERPOINT WHAT KEEPS YOU UP AT NIGHT?
RETAIL DESTRUCTION​

WHO IS WINNING THE E-COMMERCE WARS - AMAZON OR ALIBABA
​INFO-GRAPHIC

The Rise of Social Media Customer Care.
​info-graphic

consumers still love coupons

---

​BIGGEST MARKETING AUTOMATION MISTAKES

​SMART MANUFACTURING OF THE FUTURE - INFO-GRAPHIC

SNAPCHAT FOR MARKETING YOUR BUSINESS - DON'T DO IT

shopping cart ABANDONMENT
​info-graphic

BUYER BEWARE – YOUR DIGITAL MARKETING CAMPAIGNS ARE LIKELY TO BE FULL OF FRAUD BY CLICK FARMS AND BOTS.​​

updated 12-19-2017

click bots
are they eating your DIGITAL ad budgets? Learn more
info-graphic

---

THE TRUTH ABOUT FACEBOOK ADVERTISING

​3 STATEMENTS THAT COULD HAVE AN INIMITABLE
​IMPACT ON YOUR BUSINESS

How To Start A Blog Step-By-Step Guide -Updated 2017

How to Create a Successful Youtube Channel info-graphic

CIRCULATION OF DAILY NEWSPAPERS HAS DROPPED TO A 77-YEAR LOW

RETAIL CYBER SECURITY THREATS AND SOLUTIONS & Countermeasures for retailers

---

ARE WE EXPERIENCING “RETAIL ​APOCALYPSE”?
I’LL WRITE AND YOU DECIDE

2 NEW Technologies That Will Help You Compete and Make Money

How Brands Can Turn Browsers Into Buyers

New Google Research

IS PURE-PLAY E-COMMERCE FURNITURE RETAIL DEAD? I'LL WRITE, YOU DECIDE

HOW MILLENNIALS RESPOND TO PRINT AND DIRECT MAIL

ARTIFICIAL INTELLIGENCE (AI) IS EVERYWHERE – EXCEPT IN THE HOME FURNISHINGS CATEGORY & RETAIL IN GENERAL. WHY IS IT?

---

the key demographic differences in the users of the top 7 social networks

MILLENNIALS ON MILLENNIALS: A LOOK AT VIEWING BEHAVIOR, DISTRACTION AND SOCIAL MEDIA STARS

​ARE YOU BUYING INTO ALL THE HYPE ABOUT ONLY USING DIGITAL MARKETING TO PROMOTE YOUR RETAIL STORE?

I'M NOT ... ​I'LL WRITE AND YOU DECIDE

THE IMPORTANCE OF PAYMENT CARD COMPLIANCE-PCI-FOR YOUR RETAIL STORE

​THE IMPORTANCE OF STORYTELLING ON SOCIAL MEDIA

---

THE MARKETING TO MILLENNIALS - THE MYTH DISSECTED
The arrogance of ignorance part 3

the power of print in your media mix
​Why is it that everyone thinks print is dead...it's not

GOOGLE'S NEXT UPDATE: HOW TO PREPARE YOUR SITE
before-during & after

a guide to small business financing

everything about snapchat
​WHAT'S THE POINT OF SNAPCHAT AND HOW DOES IT WORK?

---

​THE CREDIT CARD PROCESSING GUIDE
INFOGRAPHIC

Click the image to read more

How To Have An Effective In Store Marketing Campaign-INFOGRAPHIC

5 WAYS TO SELL ONLINE THAT YIELD SPEEDY RESULTS

CHECKLIST-How to set up an SSL Certificate on your website or server

---

THE ARROGANCE OF IGNORANCE - PART #2

MACY’S CLOSES ANOTHER 68 STORES - OVER 100 THIS YEAR, IS YOUR BRICK AND MORTAR STORE IRRELEVANT? ​

The Incredibel Growth of Online Retail in 2016
INFOGRAPHIC

Click the image to read more

​WHAT THE ELCTION CAN TEACH AD AGENCIES & MARKETERS

Click the image to read more

POINT-COUNTERPOINT
IS ALL THE LICENSING OF CELEBRITIES IN THE HOME FURNISHING CATEGORY WORTH IT? 

Click the image to read more

The Amazing Facebook Image Sizes and Dimensions Cheatsheet 

Click the image to read more

---

​Don't Be Fooled: Calculate the Real Cost of Employees and Consultants

Click the image to read more

---

---

​55 INTERESTING FACTS YOU MAY NOT KNOW ABOUT GOOGLE
​INFOGRAPHIC

Click the image to read more

---

26 Incredible Facts About The Economy That Every American Should Know 

Click the image to read more

---

 Facebook has admitted to overestimating ad metrics. I wrote about this two years ago

Click HERE to read my post on LinkedIn

---

retailer USES TECHNOLOGY to increase web visitors time on website from 4 minutes to 15 minutes....WOW!!!!

---

25 Ways to Build Backlinks:
​An Infographic

Click the image to read the article

THE BIG E-TAILERS THAT SOLICIT YOUR B & M BUSINESS. ARE THEY WOLVES IN SHEEP'S CLOTHING?

the arrogance of ignorance
lessons learned from don draper

THOUGHTS ON WHERE YOUR CUSTOMERS ARE HEADED

Click the image to read the blog

THE STATISTICS ABOUT THE DANGERS OF FURNITURE TIPPING OVER - INFO-GRAPHIC

---

EVERYTHING YOU NEED TO KNOW ABOUT SHOPPER MARKETING
INFO-GRAPHIC

Click the image to read more

How to Get More Pins and Repins on Pinterest - INFOGRAPHIC

Click The Image To Read More

Do Brands Even Matter In The Furniture Category? Part 3  - THE FINAL CHAPTER 

Click The Image To Read The Rant

Do Brands Even Matter In The Furniture Category? Read Part 1 & Part 2 of this Brand Rant

Click the image to read the RANTS

Out With The 4P's And In With The 4C's.
4 'C'-crets to success

Click The Image To Read The RANT

---

THE FURNITURE WARS - HOW AMERICA LOST A $50BN INDUSTRY -

“The Psychology of Color” - INFOGRAPHIC - 

Did you know, for example,
​that 93% of shoppers are influenced by color when purchasing products.

THE POWER OF LINKEDIN FOR FURNITURE BRANDS, RETAILERS - SALES REPRESENTATIVES & SMALL BUSINESS

SIT DOWN, QUIT YOUR CRYING AND BLOG - A BLOG ABOUT BLOGS

the best times to post on social media & how to do it - infographic

---

NEW - LIVE VIDEO CHAT - LIVE CHAT HAS PROVEN TO INCREASE SALES

THE LARGEST FURNITURE PROMOTION IN 10,000 YEARS
WITH THE $6.2BN FRANCHISE ICE AGE

NEW PROMOTION FOR SUMMER - BACK TO SCHOOL - LABOR DAY

Click the image to see the promotional elements

Furniture Today, January 18, 2016 Clint Engel -- 
​
TRIB Group sets promotion tied to Angry Birds movie
Promo includes TV spots, direct mail, Web & more

Click the image to read the article and see the assets of this promotion

THE POWER OF LINKEDIN FOR  BRANDS, RETAILERS & SALES REPRESENTATIVES

NEW & EXCITING
If you are a manufacturer brand or retailer, this will change how consumers interact with your products FOREVER.
This will be the best 15 minutes of your time in over a decade!
​Posted 01/19/2016

Click the image to learn more

---

WHY IS IT-No One Pays Full Price Anymore — And It's Ruining Brick & Mortar Retail

Click The Image To Learn More

The Sky Is Crying...
The Downfall Of Brands In The Furniture Industry  

Click the image to read the article

5 Key Points You Should Consider In Creating Mobile Ads

5 Legal Clauses You Should Have in Your Privacy Policy and Why

---

Have You Adapted To Google's Mobilgeddon?

Or are you being bamboozled by your website provider

Product & Room Shot Photography For $125/Shot...NOT $900-$12,00/shot Like You're Used To. MUST READ

Click the image to learn more and see examples

Why retailers must have loyalty programs. WHY IS IT They don't?

Click the image to read more

Why Is It? COULD THIS BE YOU AND/OR YOUR STORE?

Click the image to read more

Why is it... people supposedly "in the know" don't do their research when they post economic data creating false hope?

This article will shock you! Click the image to read more

---

How your retail store can be like Amazon: In 3 Difficult Steps

(I bet you were hoping for 3 easy steps)

What Makes Millennials Tick?
You do

Click the image to read the article

2015 Master Guide For Managing Your Social Media Platforms On Twitter, Pinterest, Instagram, Facebook & LinkedIn
INFOGRAPHIC

Click the image to learn more

The 5 factors of video viewability
INFO-GRAPHIC

---

FREE YOUTUBE Tools For Your YOUTUBE Toolbox
INFOGRAPHIC

Click the image to see the Infographic

Check out our presentation at the 2015 Home Furnishing's national Networking Conference in Orlando

Click the image to learn more

How retailers can win Gen X & Gen Y shoppers at the ZERO MOMENT OF TRUTH

Click the image to learn more

Beginner’s Guide to YouTube Advertising - INFOGRAPHIC

Click the image to read more

5 Ways Retailers Can Keep Millennial Consumers Happy
INFO-GRAPHIC

---

Click the image to learn more

---

Pinterest Set to Surge in 2016: New Research

Click the image to read the article

2015 Omnichannel trends

Click the image to read the report

Online And Digital Advertising For Small Business Made Easy-INFO-GRAPHIC

Click the image to learn more

Why Your Retail Store Needs A Multi-Channel Marketing Strategy
INFO-GRAPHIC

Click the image to read more

Become An Instagram
INSTAGURU - 

Click the image to learn more

---

How To Amplify Your Content - 
(INFO-GRAPHIC)

Click the image to see the INFO-GRAPHIC

What's Your Retail Store's ZERO MOMENT OF TRUTH?

Click the image to read the article

How Mobile Video Can Drive the Future of Brand Marketing

Click the image to learn more

How Advertisers Can Extend Their Relevance With Search
Slideshow

Click the image to learn more

---

Mastering The Marketing Mix - 2014

Click the image to see the presentation

---

New Research Shows How Digital Connects Shoppers to Local Store

Click the image to read more

---

2014 Holiday Shopper Research: 
Shopping Never Sleeps

Click the image to read the article

---

Imagine Advertising Partners With The New Dreamworks Movie "HOME" For The Largest Furniture Event In The Galaxy

Click the image to learn more

---

Sell More Rugs Than You Ever Thought Possible

Click the image to read the article

---

Meet The Millennials: All You Ever Wanted To Know About America's Youth, In Charts - 
(Or Maybe You Didn't Want To Know)

Click the image to read the article

Retailers MUST Embrace Technology NOW Or Become IRRELEVANT

Click the image to read the article

Check Out Our NEW Brand Refresh For Englander Mattress
TENSIONEASE

Click the image to see the work

---

Social Media Fails to Live Up to Early Marketing Hype

A Retailer's Guide to Webrooming
INFO-GRAPHIC

Click the image to learn more

Brick & Mortar Is Suffering A Slow Death
E-COMMERCE AND THE FUTURE OF RETAIL: 
[SLIDE DECK]

Click the image to read more

Smart Ways To Build Content & Improve Your SEO
INFO-GRAPHIC

Click the image to learn more

If You Missed The Webinar, You Can Watch It FREE & Download All The Slides By Clicking The Image Below

Click the image to view the FREE Webinar

---

The Blog Economy
61% of US consumers have made a purchase based on a blog post.

Click the image to learn more

Retailers and experts offer social media do's and don'ts For Furniture Retailers

GOOD Stuff For ANY Retailer Large And Small

Facebook Fraud - How Much of Facebook’s Ad Revenue is Legitimate?

UPDATE: Another Facebook $600,000.00 AD DISASTER. See at the bottom of the above article

How BIG Is Amazon, Really?
INFO-GRAPHIC

Click the image to read more

INFOGRAPHIC
Do men and women shop differently online?

---

2013 Holiday Shopping Survey Results

Click the image to read more

Marketing, Sales & Service: The New Rules of Customer Engagement
INFOGRAPHIC

Click the image to read more

Top 5 Social Media Trends For 2014

Click the image to read more

Pinterest Powers 2013 Holiday Sale

Click the image to read more

The Secret to a Good Mobile Website for Retailers

Click the image to read the article

---

The Sky Is Crying....
The Bankruptcy of Furniture Brands...a lesson for every manufacturer and retailer

Click the image to read the blog

Pinterest Drives 'Reverse Showrooming' Phenomenon....Where Shoppers Browse Online But BUY IN STORE

Click the image to read more

Ikea has once again shown why U.S. Furniture Brands are DOA without a Consumer focused strategy

Click the image to read more

How Baby Boomers Use The Web, Social Networks & Mobile

Click the image to read more

2013 Holiday Shopping Survey Results
Webrooming is on the rise, according to the Accenture Shopping Survey

Click the image to read more

---

Check Out Our Presentation At The Home Furnishing's Industry Conference

Click The Image To Be Redirected

Why Retailers MUST Excel in The 4 C's....NOT the 4 P's

Click The Image To Read The Article

Finally A Fun, Entertaining & Engaging Promotion For The Furniture Industry

Click the image to learn more

E-tailers: Tips, Trends, and Reasons E-Commerce is About to Boom
{INFO-GRAPHIC}

Click the image to read more

U.S. Newspaper Revenues Hit 50-Year Low in 2012

Click the image to read more

---

Online Reviews Influence Shoppers Most, But Print Catalogs Trump Social Networks

Click the image for more

How Digital Behavior Differs Among Millennials, Gen X & Baby Boomers

Click the image to read more

How Women & Men Differ When Shopping For Furniture
INFO-GRAPHIC

Click the image to see the info-graphic

The Role of Digital In The Furniture Shopper Path To Purchase

Click the image to read the research

8 Do's and 5 Don'ts of Instagram for Building Your Brand

Click the image to read the article

---

The Demographics of Social Media Users — 2012
Pew Research

Click the image to read the research

Blogs Outrank Social Networks For Consumer Influence - New Research

Click The Image To Read The Research

Is Texting The New Marketing Engagement Frontier?
[INFO-GRAPHIC]

Click the image to see the INFO-GRAPHIC

Retailers & Brands Leverage Influencers' Reach on Blogs, Social

Click the image to read the article

World Internet Stats: Websites, Email, Social Media, and More

Click the link to read the information

---

Age, Gender Determine 'Go-To' Devices
HERE

More Shoppers Reach for Mobile to Browse, Buy
HERE

3 Ways to Grow Your Email List With Twitter
HERE

Click The Image To Read The Content

Brands Can Now Buy Video Ads on LinkedIn
HERE

Click The Image To Access The Article

Which Social Network's Users Make the Most Money? [INFOGRAPHIC]
HERE

Click The Image To Read The Article

---

NEW PEW Research On How Consumers "Consume" Media

Click The Image To Read More

23% - Number of Americans Who Read Print Newspapers Continues Decline - Also TV Is Vulnerable - HERE

Twenty Big Trends That Will Dominate America's Retail Future - [Charts] 

Click The Image To See The Charts

How Moms Spend Their Time Online
[Info-Graphic]

Click the image to read more

On-Line Shopping Behaviors & Statistics [Info-Graphic]

Click The Image To Read More

How Shoppers Use Smartphones to Save Money
Smartphone coupon usage increased more than 100% in both 2012 and 2011 - HERE

Click the image to read the article

---

The Power of CHAT
Is This The New Face To Face Selling Proposition?

People Now Spend More Time Watching Their Phones Than Watching TV
Info-Graphic

More Consumers Are Abandoning Traditional Media 

Click the image to read more

Users of Smaller Social Sites Share, Consume More Content

55% of shoppers abandon carts due to shipping costs: infographic

Click the image to read more

---

Daily Deal Users Look Local

Click the image to read more

Brick & Mortar Retail Touch Points Exposed

Click The image to read the report

MCCANN-ERICKSON GIVES NEW IKEA CATALOG A 'VITAMIN PILL' 
WOW
Click The Image To Read The Article & See The Video

Click The Image To Read The Article & See The Video

120 Awesome Marketing Charts, Graphs and Statistics 

Click The Image To See The Charts

---

Women Win Facebook, Twitter, Zynga; Men Get LinkedIn, Reddit [INFOGRAPHIC]

Click the image to see more

Why You Should Be Hiring Millennials [Infographic]

Click the image to see the Info-Graphic

Netflix Viewing Passes 1 Billion Hour Mark In June

Search Undervalued, Critical to Brand Campaigns

Click The Image To Read More

20 Reasons To Consider Google+ For Your B2B Marketing

Click The Image To See The Info-Graphic

---

Click on The Images Below To Access The Social Marketing Content Associated With The Platform
Check In Often, For We Update Daily Any Additional Information We Deem Relevant On The Social Platform

---

Everything Facebook

Everything Pinterest & InstaGram

EVERYTHING TWITTER

Everything LinkedIn

Click The Image

---

EVERYTHING GOOGLE

---

Everything Instagram

---

everything blogs

Everything Foursquare & Location Marketing

​EVERYTHING STUMBLE UPON

Everything Groupon & Daily Deals

Everything Yelp

Everything YouTube

---

Retailers MUST Embrace Technology NOW Or Become IRRELEVANT

Click the image to read the blog

Defining YOUR Brand
I have to admit this is a really boring headline!

click the image to read the article

Mad Money For Mad Men

Click The Image To Read The Article

Shut Up & Blog

Click The Image To Read The Article

---

R.I.P. The Death Of A Brand As We Know It 

R.I.P. The Death Of A Brand As We Know It. Everything is commoditized with a price platform and a race to the  bottom

Click the image to read the blog

The Largesse of LinkedIn

Click The Image To Read The Blog

The Death Of A Salesman
I Can't Fix  Marketing That Is Comfortable With Pedestrian Marketing

Click On The Image To Read The Blog

SO, What’s There to LIKE?
The Fallacy of Facebook as a Brand Strategy 

---

New Research From Forrester On This Subject At Bottom Of The Blog

Click The Image To Read More

The Tortoise and the Hare - (Aesop would be beside himself witnessing how this race really turned out)

AMAZON Announces: Get it Today

Click The Image To Read The Blog

---

Everything Info-Graphics On Internet & Social Marketing Strategies 
HERE

---

Click the image to be re-directed to the Info-Graphic Page. Each platform in the menu also has a page on their respective Info-Graphics

---

---

Submit your site to a web directory. This site is listed under Marketing Support Services Directory