How To Amplify Your Content

Submitted by: Ivan Serrano
Ivan is a  a social media, personal finance and business journalist from The Bay Area In Northern California.

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You’ve finally developed a new line of products, or maybe even a new brand, and it’s time to get the word out there about it. You have spent weeks, maybe even months, working on a knockout video or new social media advertisement, and you’re excited about it. Now, all you need to do is spread the word. So you tweet and gram and post and share and like and do all the other social media limbos expected of you. And maybe followers are coming. Maybe you have over a thousand followers, maybe more, maybe less, but to really get your new brand out there, you’re going to need a lot more followers.

There are some important tips to keep in mind, when spreading your company’s brand, that you have to pay attention to in order to increase your visibility. Make sure you are properly cross-breeding your posts on social media sites, but make sure you are doing it with the proper etiquette – a sassy Tweet on Twitter may not fit so nicely on your professional LinkedIn page; a cute, cuddly Instagram photo may not mesh well with the tone of your Facebook page. After you have mastered the basics, you can start sharing your posts more rapidly, and soon enough, you will begin to find that your clients will become your own personal marketers, and your own work becomes a lot easier. If your brand is good, and if they like it, they will start spreading the word to their friends, and your circles will grow before your eyes.

But there is a lot more that goes into marketing your brand that you may not even be aware of. More than a necessity, it’s an art – you have to figure out the best way to paint the picture of your company for the world. Here are some tips to keep in mind:

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