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      • Online Reviews Influence Shoppers Most, but Print Catalogs Trump Social Networks
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How To Find The Greatest Content Maker Or Writer

A good digital presence and campaign is driven by captivating content. Visitors to your website or blog will only place an order or take action based on the nature of content on your website. Experts at PaperWritingPros contend that you should find the best writer or content maker if your digital campaign or strategy is to work. 

There are numerous writers advertising their skills and services as freelancers or through writing companies. Their marketing strategies and gimmicks will confuse you to the point of choosing them. However, there is no guarantee that they will provide the best content. How do you identify a writer who will meet your expectations of quality? 
1 - Know What You Want From The Writer
A website or brand has very specific content requirements. You may require articles describing your goods or services. At another point, you will require content for your social media strategy. There are instances when you need blogs that engage your customers or visitors. These differences mean that you will hire a different writer for each.
Writers specialize in different writing genres. This enables them to produce better quality work because they have mastered the skills. Know the kind of content you need for each campaign and approach writers with a clear idea. You can even provide them with a sample.

A writer who is comfortable and specialized in writing that particular type of content will take up the job. It reduces back and forth exchanges in the name of corrections because the work will be done accurately.

2 - Prepare To Invest in Quality Content

Professional writers are expensive to hire. They are on high demand because of the quality of their skills. Professional writers will therefore charge a higher fee compared to amateurs.

The charges for professional content writing will depend on the nature of your work. If you want a lot of articles written, you must be willing to pay more. If the articles are few, the charges will reduce.
The urgency of the work also determines the cost of writing services. The best writers have a load of work to deal with. Ambushing them with work means that they have to disrupt their schedule to accommodate your tasks. This comes at a cost. Prepare to pay a premium to get the services of professional writers.

3 - Have Time On Your Side

Having time on your hands helps you get the best writers. You have time to search on different platforms. You can read profiles of writers on different websites and make comparisons. The fact that you are not in a hurry means that you can even interview them.
Searching for writers in a hurry is one of the most dangerous approaches to hiring content writers. You miss important elements like specialization and experience because you need the work completed in the shortest time possible. The hurry will also cause you to fall to the tricks of fraudsters and amateurs who will not deliver quality work.
The search for writers to engage in a long term project should not be conducted in a hurry. Interview the writers on their training, experience, specialization and unique qualities they will be bringing to your table. You can even ask the content writer to provide samples. These interviews are impossible to conduct if time is not on your side.

4 - Check The Profile Of Writers

The profile of a writer says a lot about his or her suitability for the job. It will indicate his area of training, specialization and unique skills that you will get once you hire the writer. Professional writers will always provide these details on their profiles for scrutiny.
Choose a writer who has trained to the highest level possible. If your content requires technical input like a blog on medicine, engineering, and such other areas, the writer should be trained in the area as well. This is the only way to guarantee quality content.

5 - Get A Referral

Request a friend, associate or other people in your circle to recommend a good writer. They should have worked with such a writer on a previous project. This is the only way you will get a writer whose skills have been tested.

A referral also helps you to know about charges, customer care and professionalism. It saves you the trouble and anxiety of working with amateurs whose work has not been tested. You must also demand to see previous works by the writer before hiring.
The quality of content you get will depend on the caliber of writer you hire. Hire professional writers who will produce captivating and engaging content for your blog. Prepare to pay a premium price but it should not be exorbitant. 
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Contact Us
  • HOME
    • Home Furnishings "STUFF"
    • About Us
    • Commitment To Our Veterans
    • Free Marketing Analysis - No Strings-No Sales Pitch
  • Social Platforms
  • Technologies
  • Marketing Integration
    • Free Marketing Analysis - No Strings-No Sales Pitch
    • How Social Media is Changing Brand Building & Retail
    • Brick & Mortar Retail Touch Points Exposed
    • The Secret to a Good Mobile Website for Retailers
    • U.S. Newspaper Revenues Hit 50-Year Low in 2012
    • Future Retail Trends-2015
    • The Power Of Gen Y in Today’s And Tomorrow's Workplace [INFOGRAPHIC]
    • Brick And Mortar Retailers May Become Extinct If They Do Not Embrace The New Economy >
      • A Retailer's Guide to Webrooming
      • INFOGRAPHIC - Do men and women shop differently online?
    • How Big Is Amazon {INFOGRAPHIC}
    • Why retailers must excel in the 4 Cs instead of just the 4 Ps
    • E-tailers: Tips, Trends, and Reasons E-Commerce is About to Boom
    • Is Texting The New Marketing Engagement Frontier
    • Which Social Network's Users Make the Most Money? [INFOGRAPHIC]
    • 120 Awesome Marketing Charts, Graphs and Statistics
    • What It Costs A Business To Do Social Marketing
    • The NEW Retail Demographics
    • More Shoppers Reach for Mobile to Browse, Buy >
      • Online Reviews Influence Shoppers Most, but Print Catalogs Trump Social Networks
      • How Shoppers Use Smartphones to Save Money
      • Age, Gender Determine 'Go-To' Devices
  • MY RETAIL RANTS BLOG
  • CONTACT US
    • free marketing help desk