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Do You Feel Protected? How To Secure Your Business

​As a modern business that heavily relies on the internet, databases and internal network systems to communicate and store data, one question you should ask yourself is: do you feel protected? It’s a relevant question, seeing as increasingly intelligent and sophisticated cyberattacks are on the rise. And because cyberattacks can be so devastating, ranging from ransomware attacks that can butcher businesses for millions and malicious code that can cripple systems, having the proper security measures in place could mean the difference between staying afloat and going under.
 
As an established IT support company in London, we’ve it all. We help businesses who aren’t so sure about their current security posture like yours fortify their defenses and bolster their businesses. Because in this information-based, volatile day and age, securing your business is absolutely paramount for your future prosperity.
 
In this article, we’re going to discuss getting better protected through how to secure your business. We’ll cover why it’s important, what the possible consequences could be and best practices to enhance your business’s security posture.
 
Why is it important to secure your business? 

Chances are, your business uses the internet. What business today doesn’t? From transactions to communications to the storage of your clients’ and customers’ most sensitive information, modern businesses rely on the web more than ever to function.
 
But with this heavy reliance comes greater responsibility. The fact is, cyberattacks are on the rise. This statistic from Cloudfare states that between July 2021 and May 2022, an average of nearly 57.9 cyberattacks per day were blocked. This is an increase of nearly 10% over the last year.
 
It’s incredibly important you secure your business from the sheer volume of potentially devastating attacks. You need to secure the information and data you hold, avoid the downtime that often comes with cyberattacks and not allow malicious actors any unauthorized presence in your business.
 
What are the potential consequences of not having a secure business? 

Cybercriminals are constantly scouting for businesses that have security flaws in their infrastructure. Cluing in on vulnerabilities, even the smallest of flaws, can give malicious actors the opening they need to wreak havoc. And the consequences can be dire.
 
The potential consequences of enabling cyberattackers to hit your business through current security flaws depends on the type of attack they’re to emit. But here are some of the most prevalent threats facing businesses today:

  • Ransomware attacks: these attacks hold businesses to ransom often for large sums of money.
  • Malicious code attacks: these types of attacks can do severe damage to a businesses internal network infrastructure.
  • Man-in-the-middle attacks: masquerading as a third party, malicious actors gain access through trust and steal confidential information.
 
Regarding the potential consequences for these types of attacks and more, they can include:

  • Losing large sums of money, often through ransomware attacks.
  • Theft of confidential information such as private client and customer data, transactional data, emails and more.
  • Massive loss in trust and reputation which can spell doom on any business.
 
When it comes to the confidential data of data subjects, e.g. clients and customers, the consequences can be especially dire. New laws and regulations in local jurisdictions such as GDPR take these matters very seriously. Not having a secure business increases your chances of losing this sensitive information to cyberattackers, which can mean massive fines and permanent loss of reputation.
 
How to secure your business. 
​

There are many avenues for securing your business. Because technology and the internet continues to get more complex, you’ll need to make sure you’re covering all your basis. But, don’t worry, while there’s plenty to do to fully secure your business, we’ll help you start off on the right foot and make the journey to bulletproofing your business as smooth as possible.
 
First, you’ll want to ensure your have a proper web application firewall and a strong antimalware in place. You’ll also want to make sure your OS, networks, devices and applications are up-to-date. These are some of foundational exercises you should implement and will provide you with the proper first line of defense.
 
Then you should install 2FA (two-factor authentication) on all your employee’s devices and accounts like email. This is one of the simplest, most inexpensive and often most effective practices.
 
Following this, understand that most attacks are caused by human error — fact. With this in mind, it’s well-worth investing in employee awareness training. This doesn’t have to take long, and the benefits of training your employees to be able to spot and avoid potential cybersecurity pitfalls can be huge.
 
A professional and well-established IT support company can help you with this. They’ll use their expertise and understanding of current cybersecurity to engage and educate your teams. Armed with this knowledge, this can prove the ultimate line of defense, since the first line of defense is knowledge.
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​is Located In Ft. Myers, Florida
billnapier@napiermkt.com
​612.217.1297


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Contact Us
  • HOME
    • Home Furnishings "STUFF"
    • About Us
    • Commitment To Our Veterans
    • Free Marketing Analysis - No Strings-No Sales Pitch
  • Social Platforms
  • Technologies
  • Marketing Integration
    • Free Marketing Analysis - No Strings-No Sales Pitch
    • How Social Media is Changing Brand Building & Retail
    • Brick & Mortar Retail Touch Points Exposed
    • The Secret to a Good Mobile Website for Retailers
    • U.S. Newspaper Revenues Hit 50-Year Low in 2012
    • Future Retail Trends-2015
    • The Power Of Gen Y in Today’s And Tomorrow's Workplace [INFOGRAPHIC]
    • Brick And Mortar Retailers May Become Extinct If They Do Not Embrace The New Economy >
      • A Retailer's Guide to Webrooming
      • INFOGRAPHIC - Do men and women shop differently online?
    • How Big Is Amazon {INFOGRAPHIC}
    • Why retailers must excel in the 4 Cs instead of just the 4 Ps
    • E-tailers: Tips, Trends, and Reasons E-Commerce is About to Boom
    • Is Texting The New Marketing Engagement Frontier
    • Which Social Network's Users Make the Most Money? [INFOGRAPHIC]
    • 120 Awesome Marketing Charts, Graphs and Statistics
    • What It Costs A Business To Do Social Marketing
    • The NEW Retail Demographics
    • More Shoppers Reach for Mobile to Browse, Buy >
      • Online Reviews Influence Shoppers Most, but Print Catalogs Trump Social Networks
      • How Shoppers Use Smartphones to Save Money
      • Age, Gender Determine 'Go-To' Devices
  • MY RETAIL RANTS BLOG
  • CONTACT US
    • free marketing help desk