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5 Key Benefits of Using AI As a Service For Retail

​As AI technologies evolve within their operations, the way retail and small businesses operate is also changing.
AI technologies have brought many benefits to retail services and for customers. For customers, it simplifies the search process and scores huge deals and massive savings. Additionally, let's not forget the opportunity retailers have for closing more sales than they have ever had.

In short, businesses can take advantage of AI, and companies that have been quick to enact it, have benefited the most. Overall, the main goal is to save as much money and time as possible and close more sales. AI is the perfect solution in doing so.

Let's not wait any further because, in this article, we will discuss the key benefits you receive from using AI as a service for retail and how AI is used in small businesses.

5 benefits from using AI as a service for retail
​
​ 1. 
Improved customer experience
AI improves customer experiences by gathering customer data and using machine learning algorithms. It can process the information and then personalize shopping experiences for each customer. This personalized shopping experience includes product recommendations and enhances site layouts by closing more customers at the checkout page. 


Retailers concerned about personalization and focusing on it regarding their shopping experience will likely see an increase in sales. In fact, according to a study, personalization can increase sales and revenue by 10-15%. 
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For example, competition is at a high rate right now. By incorporating AI in personal searches and customer data, you can give personal recommendations to customers based on their choices and preferences.
​
Additionally, data is the fundamental concept of understanding the customer. AI is great in helping you understand the customer journey. Moreover, AI is allowing retailers to analyze large chunks of consumer data, and learning is what makes them come back and influences their decision-making. Understanding the customer connects retailers on a personal level and increases brand loyalty.

AI chatbots

AI powered chatbots, and with high-quality data and suitable programming, they are a powerful tool for managing customer services efficiently. Especially if it's Black Friday or any hot deals are happening, you'll be receiving many questions from customers. Moreover, some of these questions might be complex and repetitive.
In order to use a chatbot efficiently, retailers should find out which questions chatbots are best at answering. In short, these may be common questions regarding return policies, shipping, questions about the product, and more. If questions get too complex, human intervention is usually required.

Furthermore, AI chatbots don't sleep like human beings, so if your customers live in a different time zone or contact you out of work hours, the chatbot will answer the most frequent questions. In fact, most customer interactions in the future are predicted to be conducted by intelligent machines since they can replicate human interactions and functions.

2. Real-time assistance

AI is helpful for businesses seeking to consistently with many customers throughout the day. For example, the transport industry, whether by car, training, or even plane, has millions of passengers per day and uses AI for real-time interactions such as sending personalized traveling information, delays, and more. Additionally, it's similar when you are going on a bus and have to follow a bus route; the information there shows you estimated time arrivals and the route it is going. All of that information is powered by AI. Moreover, you'll also have an app you can use to travel by bus, plane, and more in most cases.

3. Increased efficiency and productivity 
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One of the most common benefits of implementing AI within a small business is the pace at which it can handle requests. To fully agree, technology will handle tasks much faster than a human being ever would, and when something is repetitive, a human can make mistakes far easier than technology can. In fact, according to a study, the margin of error for AI is only 3%, while in human beings, it's 5%.
​
Overall, your business is more productive when you give repetitive tasks to the AI, which allows you to minimize costs, maximize revenue with your human capital, and more. 
In short, you are doing more with fewer resources and enhancing experiences for employees and the company's productivity rate.

Improved speeds

No matter how fast a business innovates, AI will assist companies in innovating much quicker. This is because AI reduces the product development process and the time it takes to transfer from design to commercialization. Moreover, a shorter timeline will deliver better, be able to handle more deadlines and increase the return on investment (ROI).

4. Business operation automation

AI can operate technologies that will increase automation within a business. For instance, it can be used to control robots or is even used as a sensor in maintaining temperatures within a factory, robot, car engine, and much more. Some countries like Japan are even starting to use AI robots to work as receptionists in hotels, and in China, they use the power of AI to track down criminals through a face recognition system.
In addition to that, similar to what we mentioned before, AI in retail is being linked with cloud technology to track orders and inventory to simplify the process of searching and more.

5. Improving talent management 
​Companies are also starting to use AI for talent management, from the hiring process to corporate communications and more. After all, in the retail business and any other small business, the people there do matter just as much as the AI. Moreover, machine learning is used for shortlisting candidates who are more capable of many things in whichever industry you are operating in. 

After all, not only will you be saving hiring costs, workforce productivity will be better by identifying and screening top candidates. In addition, as natural language processes have improved in AI, companies can use this as an advantage for serving job candidates, personalizing experiences, and mentoring employees. 
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Therefore, AI tools are used to identify and recruit high performers. Nevertheless, even though you are in the retail industry, you don't want a candidate with bad skills to be managing your online retail store no matter how advanced the AI is.

What is the AI's role in operations?

When in retail, it's essential for you to effectively manage inventory, supply chain, and distribution to succeed in managing high order volumes. You can do this by setting up accurate forecasts for upcoming weeks and months to ensure that there are smooth operations as orders increase. Additionally, AI plays a crucial role in these types of areas too.
​
Managing large chunks of data 
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​​It might not be easy to manage inventory and even the supply chain of orders and production with many orders coming in. AI can control the gathered data and ensure that orders are processed quickly. Effective order management is essential for managing online orders and making real-time purchases in your online store.

Forecasting

AI can create forecasts regarding consumer behaviors, returns, and sales for a given time period using predictive analysis and gathering historical data. As a result, AI can generate in-depth forecasts that accurately predict more efficient inventory management, lower costs, and predict demand levels with sufficient data. As a result, AI isn't only effective in predicting order volumes, but it can also show you which individual products are more in demand than the others.

Furthermore, the AI predicts the products that will sell better online or in-store, allowing retailers to plan inventory allotment and sales more precisely in between channels.

Wrapping it up

Well, that's all for this article. These were our key benefits of how AI can serve as an extra hand for your business and help you be better than your competitors. AI saves a tremendous amount of time in taking care of repetitive tasks and ensuring that your productivity levels are highest. Moreover, let's not forget that AI has a smaller margin to error level than human beings, as we mentioned before.

Furthermore, AI can show you future results of what will happen and which of your products is doing better than the others. It's precise in predicting order volumes and can significantly save you time and do more for you with fewer resources. Not only that, but AI has come to a level where it is becoming similar to human beings. The natural language processing abilities have made it possible for them to work at desks and give responses identical to a human being.  
​

Lastly, what more can you want? AI is changing the game for small businesses in general, giving you an upper hand over your competitors and helping you focus on more important things in your business! ​
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Contact Us
  • HOME
    • Home Furnishings "STUFF"
    • About Us
    • Commitment To Our Veterans
    • Free Marketing Analysis - No Strings-No Sales Pitch
  • Social Platforms
  • Technologies
  • Marketing Integration
    • Free Marketing Analysis - No Strings-No Sales Pitch
    • How Social Media is Changing Brand Building & Retail
    • Brick & Mortar Retail Touch Points Exposed
    • The Secret to a Good Mobile Website for Retailers
    • U.S. Newspaper Revenues Hit 50-Year Low in 2012
    • Future Retail Trends-2015
    • The Power Of Gen Y in Today’s And Tomorrow's Workplace [INFOGRAPHIC]
    • Brick And Mortar Retailers May Become Extinct If They Do Not Embrace The New Economy >
      • A Retailer's Guide to Webrooming
      • INFOGRAPHIC - Do men and women shop differently online?
    • How Big Is Amazon {INFOGRAPHIC}
    • Why retailers must excel in the 4 Cs instead of just the 4 Ps
    • E-tailers: Tips, Trends, and Reasons E-Commerce is About to Boom
    • Is Texting The New Marketing Engagement Frontier
    • Which Social Network's Users Make the Most Money? [INFOGRAPHIC]
    • 120 Awesome Marketing Charts, Graphs and Statistics
    • What It Costs A Business To Do Social Marketing
    • The NEW Retail Demographics
    • More Shoppers Reach for Mobile to Browse, Buy >
      • Online Reviews Influence Shoppers Most, but Print Catalogs Trump Social Networks
      • How Shoppers Use Smartphones to Save Money
      • Age, Gender Determine 'Go-To' Devices
  • MY RETAIL RANTS BLOG
  • CONTACT US
    • free marketing help desk