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The Meteoric Rise Of Instagram As A Marketing Platform
​INFO-GRAPHIC


Power Of ImageryYou know that annoying prompt that appears on your news feed asking you to join Instagram which you kept ignoring? If you are a business owner, artist or someone looking to create something revolutionary, this is where you kick yourself in the head.
You just threw away the keys for a chance to break into the big leagues of business, my friend.

Instagram has wrested away most of Facebook’s marketing strength through the sheer simplicity and brilliance of its interface and marketing. So much so that Facebook has seen it fit to buy Instagram off the market.
Yep, it’s that good!

Instagram for Business

Starting Out​

Before you scramble for your keyboard, there are a few things that you might need to plan first.
Instagram is in no way niche dependent, and you are only truly limited by your imagination. I’ve actually seen a woman who runs a cookery show and moonlights as a confused hip-hop artist. I’m serious!
The key is to find innovative ways to market your brand and in the process, yourself. Look around for inspiration online, there are bound to be several contenders who can floor you with stuff you never thought possible.

Build Your Instagram Strategy

The best way to get started here would be to try a mock campaign on your own. If you don’t have an Instagram account yet, now would be a great time to get it.

Get some research done on what popular people in your niche are doing with their Instagram accounts for business. Collect the most appealing ones and see how you can make them even better.

You need to create targets and goals for your campaign that are realistic and measurable. The need to document here becomes critical and so you need to have metrics in place. Here are a few things you might include:

1. Increase product sales
2. Increase traffic to your website
3. Increase brand awareness

Crafting a mission statement can help you a great deal when it comes to keeping your eye on the ball. This will be in place to prevent you from using Instagram like other social mediums like Twitter or Facebook.

Something like:

Read more - click the box below

more on STRATEGIES - tactics & case studies on using instagram - here

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​Napier Marketing Group is Located In Minneapolis Minnesota.
billnapier@napiermkt.com
​612.217.1297


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Our Sister Company, Imagine Advertising is located in Atlanta, Georgia, with additional offices in Spokane Washington
info@imagineadv.com
​770.734.0966​
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Napier Marketing Group Inc.
Minneapolis, Minnesota
- www.napiermkt.com - 
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- (612-217-1297) -

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Contact Us
  • HOME
    • About Us
    • Commitment To Our Veterans
    • Free Marketing Analysis - No Strings-No Sales Pitch
  • Social Platforms
  • Marketing Integration
    • Free Marketing Analysis - No Strings-No Sales Pitch
    • How Social Media is Changing Brand Building & Retail
    • Brick & Mortar Retail Touch Points Exposed
    • The Secret to a Good Mobile Website for Retailers
    • U.S. Newspaper Revenues Hit 50-Year Low in 2012
    • Future Retail Trends-2015
    • The Power Of Gen Y in Today’s And Tomorrow's Workplace [INFOGRAPHIC]
    • Brick And Mortar Retailers May Become Extinct If They Do Not Embrace The New Economy >
      • A Retailer's Guide to Webrooming
      • INFOGRAPHIC - Do men and women shop differently online?
    • How Big Is Amazon {INFOGRAPHIC}
    • Why retailers must excel in the 4 Cs instead of just the 4 Ps
    • E-tailers: Tips, Trends, and Reasons E-Commerce is About to Boom
    • Is Texting The New Marketing Engagement Frontier
    • Which Social Network's Users Make the Most Money? [INFOGRAPHIC]
    • 120 Awesome Marketing Charts, Graphs and Statistics
    • What It Costs A Business To Do Social Marketing
    • The NEW Retail Demographics
    • More Shoppers Reach for Mobile to Browse, Buy >
      • Online Reviews Influence Shoppers Most, but Print Catalogs Trump Social Networks
      • How Shoppers Use Smartphones to Save Money
      • Age, Gender Determine 'Go-To' Devices
  • Technologies
  • Home Furnishings "STUFF"
  • MY RETAIL RANTS BLOG
  • CONTACT US
    • free marketing help desk